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Peddling Poison: The Tobacco Industry and Kids

by Clete Snell (Author)



Editorial Reviews

Review
[S]nell has compiled a well-organized, concise overview of the issues
surrounding the US tobacco industry's interest in young consumers. After an
introduction in which he presents statistics on teen smoking and details the
efforts of tobacco companies to induce young people to smoke, Snell devotes most
of the book to describing community and government efforts to combat the
industry's campaign. This discussion focuses on the FDA's investigation of the
tobacco industry in the 1990s, individual and class action lawsuits over the
past 50 years, and anti-smoking programs and organizations that Snell sees as
models. Not all of the events he chronicles--such as the lawsuits--pertain
directly to youth, but the author consistently relates this information back to
the subject of children by revealing the impact such events had on the fight
against adolescent smoking. Snell does not claim to be even-handed, and he is
not; the tobacco industry is clearly the villain in this story. Nevertheless, he
does a fine job of presenting the challenges and successes of those who seek to
protect the young against the dangers of tobacco.

Product Description
The social acceptance of tobacco use obscures the fact that it is the single
greatest preventable cause of death in the U.S., and approximately 80% of those
who use tobacco products began using them before the age of 18. Indeed, tobacco
companies in the past routinely targeted youth in their marketing and
advertising, hoping to hook kids young and keep them with their original brand.
Snell explores the tobacco industry's campaign to attract youth smokers and
provides an overview of the FDA's investigation of the tobacco industry and how
those investigations revealed the industry's deceptions and their specific
intent to target youth. As a result, many anti-smoking advocacy groups and
youth-led programs have sprung up to educate other youths about the deadly
nature of tobacco addiction and the industry's marketing strategies. Parents,
teens, teachers, and community and policy leaders here find an engaging,
thoughtful, and informative discussion of a problem that has vexed this country
for decades. As a result of the Master Settlement with the tobacco industry,
many states have developed comprehensive programs that have resulted in a
substantial decline in youth tobacco use. While national efforts at tobacco
regulation have largely failed, local tobacco control efforts have mostly been
successful. Snell shows that the future of youth tobacco policy depends on the
continued funding of tobacco prevention programs at the state and local level
and illustrates that there is considerable evidence that the tobacco industry is
shifting its marketing approach to minority populations and developing nations.


Product Details

Hardcover: 188 pages
Publisher: Praeger Publishers (July 30, 2005)
Language: English
ISBN-10: 0275982394

 

 

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