NatureFirst USA

Naturally Clean: The Seventh Generation Guide to Safe & Healthy, Non-Toxic Cleaning

by Jeffrey Hollender (Author), Geoff Davis (Author), Meika Hollender (Author)

Product Description

Compelling evidence links the chemicals in household products to cancer, asthma,
allergies, multiple chemical sensitivity syndrome-also known as environmental
illness-hormonal disruption, reproductive and developmental disorders, and other
conditions. Yet cleaning products are exempt from the full ingredient disclosure
on product labels as required for food and personal care products and enter the
marketplace with little or no testing for potential health risks.

Naturally Clean explains the dangers of traditional cleaners and provides
illuminating statistics that illustrate how the chemicals found in almost every
home are known or likely to cause a host of serious health problems. The book's
easy-to-understand introduction discusses basic household chemistry, concepts of
toxicity and types of toxic exposure, and the difference between natural,
organic, and synthetic chemicals.

A room-by-room guide provides tips for:

A healthier kitchen

Keeping your bedrooms safe

Mold, mildew, and soap scum: spotless bathrooms

Special precautions for cleaning children's rooms

Naturally Clean also features a comprehensive product selection guide that
analyzes over 300 natural and traditional cleaners: everything from laundry
products through oven cleaners, disinfectants, spot removers, carpet cleaners,
and bathroom cleaners. This handy, easy-to-use reference rates the household
cleaning products found on the shelves of natural food and grocery stores,
providing Seventh Generation's pick of your healthiest and safest options. A
resource guide tells readers where to find additional information, and an
at-a-glance glossary helps understand key terms.

Royalties from the sale of Naturally Clean will benefit the Children's Health
Environmental Coalition ( in their efforts to educate parents
about environmental toxins that can affect children's health.

Jeffrey Hollender is president of Seventh Generation, Inc., the leading brand of
natural household products, and author of the bestseller How To Make the World a
Better Place. He speaks on social and environmental responsibility worldwide.
Geoff Davis is a freelance writer and editor of Seventh Generation's consumer
newsletter Non-Toxic Times.

Meika Hollender is an author who specializes in personal care products.

About the Author
Jeffrey Hollender is President & Corporate Responsibility Officer at Seventh
Generation, Inc., a multiple award-winning company known for its progressive
business practices. The founder of a community bank, director of the Social
Venture Network, and advisor to The Council on Economic Priorities' best-selling
guide book, Shopping for a Better World, he speaks widely on social and
environmental responsibility worldwide.

Product Details

Paperback: 208 pages
Publisher: New Society Publishers (February 1, 2006)
Language: English
ISBN-10: 0865715483



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